Responsibilities
-Develop and oversee product launch strategies and execution plans.
-Manage the lifecycle performance of existing products and brands.
-Lead offline marketing campaigns, events, exhibitions, conferences, and promotional activities.
-Establish and manage monthly Marketing Control reporting and performance reviews.
-Develop, review, and optimize marketing strategies and growth initiatives.
-Govern marketing campaigns, budgets, calendars, and performance tracking.
-Manage e-commerce strategy and monitor KPIs such as Conversion Rate, AOV, CLV, and Cart Abandonment.
-Coordinate with sales, customer service, product management, vendors, agencies, and digital marketing functions.
-Monitor marketing performance and provide strategic recommendations to senior management.
-Ensure compliance, governance, process improvement, and marketing operational excellence
Specific Vacancy Requirements
-Strategic Marketing
-Product Lifecycle Management (PLM)
-Product Launch Management
-Event & Exhibition Management
-E-Commerce Management
-Marketing Governance
-Vendor & Agency Management
-Budget Management
-Performance Analysis & Reporting
-Stakeholder Management
-Project Management
-Negotiation & Communication Skills
-Cross-Functional Collaboration
About us
We are a company specialized in healthcare, cosmetics, skincare, and beauty solutions. Through a diverse portfolio of high-quality products, the company is committed to improving customer wellbeing and delivering innovative solutions that meet evolving market needs. Cosma Art (Rich & Reel+ Celestia) combines scientific expertise, strategic growth, and customer-focused